Growth strategies

Product decisions made on your own numbers rather than on opinion.

Analytics wired into your product, experiments that settle arguments, and dashboards your team reads every week. Growth becomes something you measure and repeat, instead of something you hope for.

  • 12years building
  • 43systems delivered
  • 37organisations
  • 18sectors

The free consultation

Bring your product and its numbers.

  • A working session on your live analytics, or the plan for them.
  • Written findings: what is tracked, what is missing, and what the data already says.
  • Yours to act on with us or with anyone else.

An experiment, start to decision

  1. 01Split the traffic
  2. 02Run both, long enough to be trusted
  3. 03Ship the one the data picked

What you get

Six things you leave with, each in your own accounts.

Measurement and growth work that your team can keep running after we have gone.

  1. Analytics

    Every user journey, tracked

    Google Analytics, Mixpanel or Amplitude set up against the events that matter to your business: sign-up, activation, purchase, return. You see the whole path a user takes, which page views alone cannot show you.

  2. Experiments

    A/B tests that settle the argument

    Controlled experiments on conversion and engagement, run long enough to be trusted, so the change you ship is the one the data picked rather than the one argued loudest.

  3. Dashboards

    KPIs your team reads every week

    Live dashboards for the handful of metrics that describe product health and user behaviour. They are built for the people who make decisions, rather than for a slide deck.

  4. Growth experiments

    Growth on a limited budget

    Low-cost channels and tactics, tested quickly and kept only when they work. This is for teams that need to grow without a large marketing spend.

  5. Retention

    Know why users leave before they go

    Churn analysed by cohort and by behaviour, then the fixes (onboarding, messaging, product changes) that keep the users you have already paid to acquire.

  6. Market intelligence

    Your competitors, in one document

    Competitive analysis and market research written for a decision: what others do, where the gaps are, and what that means for your roadmap.

Work in this area

Commerce and membership systems we have delivered.

8 of the 43: online stores, a healthcare consultation and prescription platform, an affiliate and membership system, and an event-day voucher system. These are the systems where conversion, repeat purchase and redemption are the point.

  • DeAsia Affiliates System

    DeAsia Solutions · Business

    A web application for managing membership, ordering, and affiliate systems, streamlining business operations.

  • CoinCab E-Commerce

    CoinCab Solutions · E-commerce

    An Android e-commerce application with an Instagram-style interface and cryptocurrency payment built in.

  • E-Commerce Website

    Muslimpages.My · E-commerce

    A general e-commerce web application, providing a platform for online retail and customer engagement.

  • Aztec Member Platform

    Aztec Global · Finance

    A member platform for a trading product, covering registration, account tiers and the dashboards a member uses to follow their position.

  • Baskin Robbins Voucher System

    EDT Sdn Bhd · Food Retail

    A voucher management system for Baskin Robbins, handling distribution and redemption during the Chinese New Year event.

  • e-Kupon Coupon Management

    Perbadanan Putrajaya · Government

    The meal coupon system Putrajaya’s local authority runs at council events.

  • Medrush Online Consultations

    MedPro Supply Sdn Bhd · Healthcare

    A comprehensive platform offering healthcare services through online consultations and prescription-based purchases, enhancing accessibility and convenience for patients.

  • Mobile E-Commerce

    HCVapes Enterprise · Retail

    A mobile e-commerce platform for vape shops, with payment built in.

All 43 systems

In writing

Three things you get before the first invoice.

  • The accounts and the data are yours.

    Analytics accounts, dashboards, experiment records and documentation are set up in your name and handed over as the work is done. Nothing here depends on us to keep working.

  • Phase one is fixed price.

    The audit of what you measure today and the measurement plan that follows have a defined scope and a defined cost. They are yours to keep whether or not you continue with us.

  • A warranty, in writing.

    Defects in tracking and dashboards we shipped, we fix at no charge for the warranty period. A support agreement with named response times is available after that.

How it runs

Five stages. You receive something you own at each.

  1. Insight

    A written account of what you measure today, what you cannot see, and what the data already says.

  2. Strategy

    A measurement plan and experiment roadmap, with a fixed price for phase one.

  3. Build

    Tracking, dashboards and experiments landing in your accounts every sprint.

  4. Launch

    The first experiments live, with the baseline they will be judged against.

  5. Support

    Documentation, a warranty, and named response times if you want them.

Other services

Growth work usually follows a build. These are the other parts.

Start with a free consultation on your system.

Bring the product whose numbers you do not trust, or the launch you are about to measure. We spend a working session on it and you leave with written findings, yours to act on with us or with anyone else.